In the battle between brick-and-mortar stores and online retailers, department store fixtures are more important than ever. Done correctly, department store fixtures help create an immersive, interactive customer experience that drives sales and builds a loyal customer base. Done incorrectly, ...
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Quick Tips for Amazing Bookstore Display Fixtures
Independent bookstores have been steadily making a comeback, pushing back against big chains and online retailers. This is due to several factors, such as the customers’ desire for a shopping experience and the intimate, personalized service an independent bookstore can provide. Avid readers enjoy ...
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